“I wanted my hair to be useful, to be as precious to others as it was to me. Just because I have breast cancer doesn’t mean I can’t help fight this disease. The World’s Most Precious Stone will embody my story, my life, and the funds it will raise will help others in their fight...” Danielle Callaghan.
Eurobest 2020 : Shortlist - Healthcare - Fundraising
OneShow 2021 : Merit - Branded Content
“This diamond hasn’t decorated any throne or been worn by queens. It’s not thousands of years old, but it still has an incredible story: My story, which is the story of millions of women with breast cancer.” Danielle Callaghan
Danielle’s lock of hair was transformed into a perfect 1.59-carat diamond.
The diamond was then sent to Paris, where renowned celebrity jewelry designer Pascale Monvoisin designed a unique gold necklace to house the stone. “Danielle wanted a yellow diamond because it symbolizes the sun, strength, and light,” Pascale says.
The diamond will be exhibited at the Center for Cancer Immunology in Southampton —a leading institution in the search for a cure for breast cancer—throughout Breast Cancer Awareness Month. It will act as a symbol of every patient’s fight against the disease. It will then be presented to Danielle.
“ The funds the World’s Most Precious Stone will generate are crucial to our goal. Raising this diamond’s value is raising hope for millions of patients,” says Kelly Gibson, head of Fundraising at Against Breast Cancer.